toutiao.com Toutiao.com

   
今日头条

Domain Summary

What is the traffic rank for Toutiao.com?

• Toutiao.com ranks #34,565 globally on HypeStat.

What percent of global Internet users visit Toutiao.com?

• 0.040313% of global Internet users visit Toutiao.com

How many people visit Toutiao.com each day?

• Toutiao.com receives approximately 2M visitors and 8,887,048 page impressions per day.

Which countries does Toutiao.com receive most of its visitors from?

• Toutiao.com is mostly visited by people located in China,United States,Taiwan.

How much Toutiao.com can earn?

• Toutiao.com should earn about $2,569.31/day from advertising revenue.

What is Toutiao.com estimated value?

• Estimated value of Toutiao.com is $2,879,698.68.

What IP addresses does Toutiao.com resolve to?

• Toutiao.com resolves to the IP addresses 122.14.229.39.

Where are Toutiao.com servers located in?

• Toutiao.com has servers located in Beijing, Beijing, China.

toutiao.com Profile

Title:今日头条 Description:今日头条是一个通用信息平台，致力于连接人与信息，让优质丰富的信息得到高效精准的分发，促使信息创造价值。
Tags:
人民网
qq空间
eagle
diy
chaos
Category:News and Media / News and Media
About: 《今日头条》(www.toutiao.com)是一款基于数据挖掘的推荐引擎产品，它为用户推荐有价值的、个性化的信息，提供连接人与信息的新型服务，是国内移动互联网领域成长最快的产品服务之一。 Edit Site Info

What technologies does toutiao.com use?

These are the technologies used at toutiao.com. toutiao.com has a total of 1 technologies installed in 1 different categories.
Security
HSTS HSTS

toutiao.com Traffic Analysis

Toutiao.com is ranked #34,565 in the world. This website is viewed by an estimated 2M visitors daily, generating a total of 8.9M pageviews. This equates to about 60.2M monthly visitors. Toutiao.com traffic has decreased by 10.43% compared to last month.
Daily Visitors2M
8.92%
Monthly Visits60.2M
10.43%
Pages per Visit4.47
7.09%
Visit duration03:10
2.15%
Bounce Rate39.96%
1.71%
Is this your site?Verify your site's metrics.
Daily Unique Visitors:
1,987,401
Monthly Visits:
60,218,250
Pages per Visit:
4.47
Daily Pageviews:
8,887,048
Avg. visit duration:
03:10
Bounce rate:
39.96%
Global Reach:
0.040313%
Monthly Visits (SEMrush):
8,013,648
Monthly Unique Visitors (SEMrush):
2,454,508
Monthly Visits (SimilarWeb):
59,031,712
HypeRank:
34,565
SEMrush Rank:
106,721
SimilarWeb Rank:
703
*All traffic values are estimates only.

Traffic sources

Direct:
72.96%
Referral:
17.42%
Search:
8.23%
Social:
1.19%
Paid:
0.21%

Desktop vs Mobile

Desktop:
94.01%
Mobile:
5.99%

Total Visits Last 3 Months

28.2M
FEB
67.2M
MAR
60.2M
APR

Visitors by country

Country
Users%
 
China 93.73%
 
United States 1.80%
 
Taiwan 1.25%
 
Hong Kong 1.12%
 
Canada 0.39%

Where do visitors go on toutiao.com?

 
Reach%Pageviews%PerUser
toutiao.com
69.79%68.88%2.81
so.toutiao.com
39.81%17.48%1.3
mp.toutiao.com
10.48%8.87%2.4
wukong.toutiao.com
1.68%0.67%1.1
m.toutiao.com
1.57%0.61%1.1

Which sites are competitors to toutiao.com?

Websites similar to toutiao.com are sites similar on user interests and browsing behavior. Users can discover new websites that are similar to the ones they already enjoy or find useful.
Last update was 133 days ago
     
This can take up to 60 seconds. Please wait...

*HypeStat.com is not promoting or affiliated with toutiao.com in any way. Only publicly available statistics data are displayed.

Search Engine Indexes ▼

Search engine indexes are huge databases or collections of net pages that search engines like google like google and yahoo use to retrieve applicable facts while customers carry out searches. These indexes are created through search engines like google and yahoo through crawling and indexing net pages from throughout the internet.
Google Index:
2,420,000
Bing Index:
170,000
Baidu Index:
93,800,000

  ▼

SEMrush is a complete on line advertising and marketing platform that gives a extensive variety of gear and functions to help companies and entrepreneurs in enhancing their on line visibility and optimizing their virtual advertising and marketing strategies.
SemRushSemRush
Domain:
  toutiao.com
Rank:
(Rank based on keywords, cost and organic traffic)
  106,721
Organic Keywords:
(Number of keywords in top 20 Google SERP)
  21,380
Organic Traffic:
(Number of visitors coming from top 20 search results)
  17,987
Organic Cost:
((How much need to spend if get same number of visitors from Google Adwords)
  $1,124.00
Full SEMrush Report >>

Revenue report ▼

Google.com would generate approximately $2.6K per day if the source of income were advertisements, which equates to an estimated monthly revenue of $77.1K and annual gross revenue of approximately $0.9M. Based on these figures, the site's net worth is estimated at around $2.9M.

How much would toutiao.com make?

Daily Revenue:
$2,569.31
Monthly Revenue:
$77,079.30
Yearly Revenue:
$937,798.15
*All earnings values are estimates only.

Daily earning by country

 
CountryPageviewsEarning
 
China 8,329,416$832.94
 
United States 159,532$770.54
 
Canada 34,764$209.98
 
Hong Kong 99,896$109.89
 
Taiwan 111,393$25.62

Loss of money due to Adblock?

Daily Revenue Loss:
$314.56
Monthly Revenue Loss:
$9,436.84
Yearly Revenue Loss:
$114,814.92
Daily Pageviews Blocked:
1,148,043
Monthly Pageviews Blocked:
34,441,303
Yearly Pageviews Blocked:
419,035,849

Daily revenue loss by country

 
CountryBlockedLost Money
 
United States 28,716$138.70
 
China 1,082,824$108.28
 
Canada 8,691$52.49
 
Hong Kong 9,990$10.99
 
Taiwan 17,823$4.10

How much is toutiao.com worth?

Website Value:
$2.9M

Ad Experience Report ▼

Summary of the ad experience rating of a website for a specific platform.

Mobile summary

Root domain:
toutiao.com
Ad filtering:
(Chrome is not filtering ads on your site.)
Off
Status:
(The status of the site that is reviewed for the Better Ads Standards.)
Not reviewed

Desktop summary

Root domain:
toutiao.com
Ad filtering:
(Chrome is not filtering ads on your site.)
Off
Status:
(The status of the site that is reviewed for the Better Ads Standards.)
Not reviewed

Abusive Experience Report ▼

Summary of the abusive experience rating of a website.
Root domain:
toutiao.com
Enforcement:
(Chrome is not preventing your site from opening new windows or tabs.)
Off
Status:
(The status of the site reviewed for the abusive experiences.)
Not reviewed

Where is toutiao.com hosted? ▼

Toutiao.com may be hosted in multiple data centers distributed in different locations around the world. This is probably just one of them.
Server IP:
122.14.229.39
ASN:
AS23724 
ISP:
IDC, China Telecommunications Corporation 
Server Location:
Beijing
Beijing, BJ
China, CN
 

Other sites hosted on 122.14.229.39

There are no other sites hosted on this IP

How fast does toutiao.com load? ▼

The average loading time of toutiao.com is 1293 ms. The Desktop speed index is 44 and mobile speed index is 100.
Average Load Time:
1293 ms

Page Speed (Google PageSpeed Insights) - Desktop

44
0-49 50-89 90-100 i

Field Data

Over the last 30 days, the field data shows that this page has a speed compared to other pages in the Chrome User Experience Report.We are showing the 90th percentile of FCP and the 95th percentile of FID.

Cumulative Layout Shift (CLS)0 0% of loads for this page have a fast (<0s) Cumulative Layout Shift (CLS) 0% 0% of loads for this page have an average (0s ~ 0s) Cumulative Layout Shift (CLS) 0% 0% of loads for this page have a slow (>0s) Cumulative Layout Shift (CLS) 0%
Time To First Byte (TTFB)0 0% of loads for this page have a fast (<0s) Time To First Byte (TTFB) 0% 0% of loads for this page have an average (0s ~ 0s) Time To First Byte (TTFB) 0% 0% of loads for this page have a slow (>0s) Time To First Byte (TTFB) 0%
First Contentful Paint (FCP)0 0% of loads for this page have a fast (<0s) First Contentful Paint (FCP) 0% 0% of loads for this page have an average (0s ~ 0s) First Contentful Paint (FCP) 0% 0% of loads for this page have a slow (>0s) First Contentful Paint (FCP) 0%
First Input Delay (FID)0 0% of loads for this page have a fast (<0ms) First Input Delay (FID) 0% 0% of loads for this page have an average (0ms ~ 0ms) First Input Delay (FID) 0% 0% of loads for this page have a slow (>0ms) First Input Delay (FID) 0%
Interaction To Next Paint (INP)0 0% of loads for this page have a fast (<0ms) Interaction To Next Paint (INP) 0% 0% of loads for this page have an average (0ms ~ 0ms) Interaction To Next Paint (INP) 0% 0% of loads for this page have a slow (>0ms) Interaction To Next Paint (INP) 0%
Largest Contentful Paint (LCP)0 0% of loads for this page have a fast (<0ms) Largest Contentful Paint (LCP) 0% 0% of loads for this page have an average (0ms ~ 0ms) Largest Contentful Paint (LCP) 0% 0% of loads for this page have a slow (>0ms) Largest Contentful Paint (LCP) 0%

Origin Data

All pages served from this origin have an speed compared to other pages in the Chrome User Experience Report. over the last 30 days.To view suggestions tailored to each page, analyze individual page URLs.

Cumulative Layout Shift (CLS)0 0% of loads for this page have a fast (<0s) Cumulative Layout Shift (CLS) 0% 0% of loads for this page have an average (0s ~ 0s) Cumulative Layout Shift (CLS) 0% 0% of loads for this page have a slow (>0s) Cumulative Layout Shift (CLS) 0%
Time To First Byte (TTFB)0 0% of loads for this page have a fast (<0s) Time To First Byte (TTFB) 0% 0% of loads for this page have an average (0s ~ 0s) Time To First Byte (TTFB) 0% 0% of loads for this page have a slow (>0s) Time To First Byte (TTFB) 0%
First Contentful Paint (FCP)0 0% of loads for this page have a fast (<0s) First Contentful Paint (FCP) 0% 0% of loads for this page have an average (0s ~ 0s) First Contentful Paint (FCP) 0% 0% of loads for this page have a slow (>0s) First Contentful Paint (FCP) 0%
First Input Delay (FID)0 0% of loads for this page have a fast (<0ms) First Input Delay (FID) 0% 0% of loads for this page have an average 0ms ~ 0ms) First Input Delay (FID) 0% 0% of loads for this page have a slow (>0ms) First Input Delay (FID) 0%
Interaction To Next Paint (INP)0 0% of loads for this page have a fast (<0ms) Interaction To Next Paint (INP) 0% 0% of loads for this page have an average (0ms ~ 0ms) Interaction To Next Paint (INP) 0% 0% of loads for this page have a slow (>0ms) Interaction To Next Paint (INP) 0%
Largest Contentful Paint (LCP)0 0% of loads for this page have a fast (<0ms) Largest Contentful Paint (LCP) 0% 0% of loads for this page have an average (0ms ~ 0ms) Largest Contentful Paint (LCP) 0% 0% of loads for this page have a slow (>0ms) Largest Contentful Paint (LCP) 0%

Lab Data


Page Speed (Google PageSpeed Insights) - Mobile

100
0-49 50-89 90-100 i

Field Data

Over the last 30 days, the field data shows that this page has a speed compared to other pages in the Chrome User Experience Report.We are showing the 90th percentile of FCP and the 95th percentile of FID.

Cumulative Layout Shift (CLS)0 0% of loads for this page have a fast (<0s) Cumulative Layout Shift (CLS) 0% 0% of loads for this page have an average (0s ~ 0s) Cumulative Layout Shift (CLS) 0% 0% of loads for this page have a slow (>0s) Cumulative Layout Shift (CLS) 0%
Time To First Byte (TTFB)0 0% of loads for this page have a fast (<0s) Time To First Byte (TTFB) 0% 0% of loads for this page have an average (0s ~ 0s) Time To First Byte (TTFB) 0% 0% of loads for this page have a slow (>0s) Time To First Byte (TTFB) 0%
First Contentful Paint (FCP)0 0% of loads for this page have a fast (<0s) First Contentful Paint (FCP) 0% 0% of loads for this page have an average (0s ~ 0s) First Contentful Paint (FCP) 0% 0% of loads for this page have a slow (>0s) First Contentful Paint (FCP) 0%
First Input Delay (FID)0 0% of loads for this page have a fast (<0ms) First Input Delay (FID) 0% 0% of loads for this page have an average (0ms ~ 0ms) First Input Delay (FID) 0% 0% of loads for this page have a slow (>0ms) First Input Delay (FID) 0%
Interactive To Next Paint (INP)0 0% of loads for this page have a fast (<0s) Interactive To Next Paint (INP) 0% 0% of loads for this page have an average (0s ~ 0s) Interactive To Next Paint (INP) 0% 0% of loads for this page have a slow (>0s) Interactive To Next Paint (INP) 0%
Largest Contentful Paint (LCP)0 0% of loads for this page have a fast (<0s) Largest Contentful Paint (LCP) 0% 0% of loads for this page have an average (0s ~ 0s) Largest Contentful Paint (LCP) 0% 0% of loads for this page have a slow (>0s) Largest Contentful Paint (LCP) 0%

Origin Data

All pages served from this origin have an speed compared to other pages in the Chrome User Experience Report. over the last 30 days.To view suggestions tailored to each page, analyze individual page URLs.

Cumulative Layout Shift (CLS)0 0% of loads for this page have a fast (<0s) Cumulative Layout Shift (CLS) 0% 0% of loads for this page have an average (0s ~ 0s) Cumulative Layout Shift (CLS) 0% 0% of loads for this page have a slow (>0s) Cumulative Layout Shift (CLS) 0%
Time To First Byte (TTFB)0 0% of loads for this page have a fast (<0s) Time To First Byte (TTFB) 0% 0% of loads for this page have an average (0s ~ 0s) Time To First Byte (TTFB) 0% 0% of loads for this page have a slow (>0s) Time To First Byte (TTFB) 0%
First Contentful Paint (FCP)0 0% of loads for this page have a fast (<0s) First Contentful Paint (FCP) 0% 0% of loads for this page have an average (0s ~ 0s) First Contentful Paint (FCP) 0% 0% of loads for this page have a slow (>0s) First Contentful Paint (FCP) 0%
First Input Delay (FID)0 0% of loads for this page have a fast (<0ms) First Input Delay (FID) 0% 0% of loads for this page have an average 0ms ~ 0ms) First Input Delay (FID) 0% 0% of loads for this page have a slow (>0ms) First Input Delay (FID) 0%
Interactive To Next Paint (INP)0 0% of loads for this page have a fast (<0s) Interactive To Next Paint (INP) 0% 0% of loads for this page have an average (0s ~ 0s) Interactive To Next Paint (INP) 0% 0% of loads for this page have a slow (>0s) Interactive To Next Paint (INP) 0%
Largest Contentful Paint (LCP)0 0% of loads for this page have a fast (<0s)Largest Contentful Paint (LCP) 0% 0% of loads for this page have an average (0s ~ 0s)Largest Contentful Paint (LCP) 0% 0% of loads for this page have a slow (>0s)Largest Contentful Paint (LCP) 0%

Lab Data

Does toutiao.com use compression? ▼

Website compression is the process of reducing the size of website files, such as HTML, CSS, JavaScript, and image files, to improve website performance and load times. Compressing website files can significantly reduce the amount of data that needs to be transferred from the server to the user's browser, resulting in faster page load times and improved user experience. Files on toutiao.com are reduced by 67%.
toutiao.com use gzip compression.
Original size: 71.21 KB
Compressed size: 23.26 KB
File reduced by: 47.95 KB (67%)

Google Safe Browsing ▼

Google Safe Browsing is a service provided by Google that helps protect users from visiting websites that may contain malicious or harmful content, such as malware, phishing attempts, or deceptive software.
This site is not currently listed as suspicious

MyWot.com Reputation Ratings

MyWOT (short for "My Web of Trust") is a web-based reputation and rating service that provides users with information about the trustworthiness and safety of websites. toutiao.com has 60 Safety Reputations.
Status:
  SAFE
Safety Reputations:
  60
Safety Confidence:
  4

SSL Checker - SSL Certificate Verify ▼

An SSL (Secure Sockets Layer) certificate is a digital certificate that establishes a secure encrypted connection between a web server and a user's web browser. It provides authentication and encryption, ensuring that data transmitted between the server and the browser remains private and protected. toutiao.com supports HTTPS.
 toutiao.com supports HTTPS
     
Verifying SSL Support. Please wait...
Common Name: *.toutiao.com
Organization:
Location:
Issuer: RapidSSL TLS ECC CA G1
Valid from: Dec 23 00:00:00 2024 GMT
Valid until: Dec 22 23:59:59 2025 GMT
Authority: CA:FALSE
Keysize:
Common Name: RapidSSL TLS ECC CA G1
Organization: DigiCert Inc, OU = www.digicert.com
Location: US
Issuer: DigiCert Global Root G3
Valid from: Nov 2 12:59:58 2017 GMT
Valid until: Nov 2 12:59:58 2027 GMT
Authority: CA:TRUE
Keysize:

Verify HTTP/2 Support ▼

HTTP/2 (Hypertext Transfer Protocol version 2) is a major revision of the HTTP protocol, which is the foundation of data communication on the World Wide Web. It was developed as an improvement over the previous HTTP/1.1 version to enhance web performance and efficiency.
 toutiao.com supports HTTP/2
     
Verifying HTTP/2.0 Support. Please wait...

Http Header ▼

HTTP headers are extra portions of records despatched among a consumer (which include an internet browser) and a server at some stage in an HTTP request or response. They offer instructions, metadata, or manipulate parameters for the conversation among the consumer and server. 
Date: Thu, 29 May 2025 15:16:31 GMT
Content-Type: text/html
Content-Length: 160
Connection: keep-alive
Location: https://www.toutiao.com/
Proxy-Status: 0000201301026000
x-tt-trace-host: 0112eb5e0cf9998099ed05ff2dbccf8f5b7628c31a6bf8d77d929037adf2917c71b6bdf4913090828fec5cacf35f5417c7
x-tt-trace-tag: id=00;cdn-cache=miss
x-tt-trace-id: 00-25052923163162FAB85065F21AC2AA4D-400F72151D99886A-00
Server: TLB
X-TT-LOGID: 2025052923163162FAB85065F21AC2AA4D
Strict-Transport-Security: max-age=31536000; includeSubDomains; preload;

HTTP/2 200 
content-type: text/html
tt_stable: 1
x-tt-logid: 202505292316322C8F764D95204A915CEC
x-agw-info: NmNhxsnAg_s3WodEggLMJnOTRo1tYKKG3v4RtT8zSRtwd0vLU7r9nNLYU5mfOqwhW5FAqg1uOyCeBQUEtp3HEyc2f3odYOeCOgk-z6m38-VeHZyBGGMuNLrU3euPIebnr9mBzGSWKFvDhd8-2eDAFUi-HVtVj0U0OmPyswWE4Q==
strict-transport-security: max-age=31536000; includeSubDomains; preload
x-tt-trace-host: 012842ba4e7f1ae993cc1ca06c825190e9a9379563f82e931d566b01821332bf8509457767948de5066fc9d09d76e199256b88b57b5cb55410041cf738019d30001eba25b9db782fbfa6e4434ebc529db14834f09b02e5805942bce4450a2fed849634c6f6fbcfa379139c8022b795827077d103c7f69528f4e0dcd8961dca0089
x-tt-trace-id: 00-2505292316322C8F764D95204A915CEC-7AA3418661E71217-00
server: TLB
content-encoding: gzip
x-origin-response-time: 43,111.62.196.172
x-akamai-request-id: 26b70e1a.2cf8457f.a75c706b
x-parent-response-time: 136,23.207.203.164
date: Thu, 29 May 2025 15:16:32 GMT
x-cache: TCP_MISS from a23-33-28-82.deploy.akamaitechnologies.com (AkamaiGHost/22.1.2-812cedcbf35ba002177d10138ee3fcd0) (-)
vary: Accept-Encoding
set-cookie: __ac_nonce=068387a5000967e38abfa; Path=/; Max-Age=1800; Secure; SameSite=None
set-cookie: __ac_nonce=068387a5000967e38abfa; Path=/; Max-Age=1800
x-cache-remote: TCP_MISS from a23-207-203-164.deploy.akamaitechnologies.com (AkamaiGHost/22.1.3-3f9e981ebbcef7152f4c0c8abb8541d4) (-)
x-tt-trace-tag: id=16;cdn-cache=miss;type=dyn
server-timing: cdn-cache; desc=MISS, edge; dur=524, origin; dur=43
server-timing: inner; dur=11,tt_agw; dur=8
x-parent-response-time: 565,23.33.28.82

DNS Lookup ▼

DNS entries (Domain Name System) are a critical component of the Internet infrastructure. They act as directories that translate human-readable domain names (such as example.com) to machine-readable IP addresses. DNS records are stored on DNS servers and help forward internet traffic efficiently.
Type Ip Target/Txt TTL
A 122.14.229.38 57
A 122.14.229.39 57
NS vip4.alidns.com 154695
NS vip3.alidns.com 154695
HINFO 3600

Whois Lookup ▼

Domain WHOIS is a public database that provides information about domain names, including registered owners, contact information, domain registrars, registration and expiration dates, name servers, and other relevant information. Domain registration for this website began on February 16, 2004 and will expire on February 16, 2027 if not renewed. This website is now assigned through the registrar eName Technology Co.,Ltd.. The WHOIS data for this website's domain was last updated on May 18, 2022.
Domain Created:
2004-02-16
Domain Expires:
2027-02-16
Domain Updated:
2022-05-18
Domain Age:
21 years 7 months 22 days
Domain Registrar:
eName Technology Co.,Ltd.
WhoIs:
 

Domain Name: toutiao.com
Registry Domain ID: 111933334_DOMAIN_COM-VRSN
Registrar WHOIS Server: whois.ename.com
Registrar URL: http://www.ename.net
Updated Date: 2022-05-18T13:26:19Z
Creation Date: 2004-02-16T06:00:15Z
Registrar Registration Expiration Date: 2027-02-16T06:00:15Z
Registrar: eName Technology Co.,Ltd.
Registrar IANA ID: 1331
Registrar Abuse Contact Email: email
Registrar Abuse Contact Phone: +86.4000044400
Domain Status: clientDeleteProhibited https://www.icann.org/epp#clientDeleteProhibited
Domain Status: clientTransferProhibited https://www.icann.org/epp#clientTransferProhibited
Registrant State/Province: BeiJing
Registrant Country: CN
Registrant Email: https://whois.ename.net/contact/toutiao.com
Admin Email: https://whois.ename.net/contact/toutiao.com
Tech Email: https://whois.ename.net/contact/toutiao.com
Name Server:vip3.alidns.com
Name Server:vip4.alidns.com
DNSSEC: unsigned
URL of the ICANN WHOIS Data Problem Reporting System: http://wdprs.internic.net/
>>> Last update of WHOIS database: 2025-05-29T23:17:38Z