kogan.com Kogan.com

   
Kogan.com

Domain Summary

What is the traffic rank for Kogan.com?

• Kogan.com ranks #16,494 globally on HypeStat.

What percent of global Internet users visit Kogan.com?

• 0.0029403% of global Internet users visit Kogan.com

How many people visit Kogan.com each day?

• Kogan.com receives approximately 145K visitors and 620,663 page impressions per day.

Which countries does Kogan.com receive most of its visitors from?

• Kogan.com is mostly visited by people located in Australia,New Zealand,Thailand.

How much Kogan.com can earn?

• Kogan.com should earn about $2,921.54/day from advertising revenue.

What is Kogan.com estimated value?

• Estimated value of Kogan.com is $3,405,478.29.

What IP addresses does Kogan.com resolve to?

• Kogan.com resolves to the IP addresses 151.101.194.114.

Where are Kogan.com servers located in?

• Kogan.com has servers located in Sydney, New South Wales, 1001, United States.

kogan.com Profile

Title:kogan.com Description:kogan.com is australia's premier online shopping destination, offering amazing deals on tvs, tech, homewares, fitness, fashion, tools, outdoor and more!
Tags:
cheap
lcd
canon
led tv
led tvs
accessories
iphone
apple
tvs
lcd tv
nikon
led
discount
iphones
memory cards
buy
reviews
ipads
ipad
samsung
Category:eCommerce and Shopping / Marketplace
About: Kogan LED TV and LCD TV prices smash the competition. Discount LED televisions is our specialty. You can buy a discount LED TV and LCD TV from our LED TV Online store. The best value LED TVs and LCD TVs in Australia. We cut out the middle men to give you LED TVs with huge discounts. Edit Site Info

What technologies does kogan.com use?

These are the technologies used at kogan.com. kogan.com has a total of 2 technologies installed in 2 different categories.
Security
Datadome Datadome
Caching
Varnish Varnish

kogan.com Traffic Analysis

Kogan.com is ranked #16,494 in the world. This website is viewed by an estimated 145K visitors daily, generating a total of 620.7K pageviews. This equates to about 4.4M monthly visitors. Kogan.com traffic has decreased by 0.93% compared to last month.
Daily Visitors145K
1.28%
Monthly Visits4.4M
0.93%
Pages per Visit4.28
5.03%
Visit duration03:10
6.88%
Bounce Rate45.08%
8.51%
Is this your site?Verify your site's metrics.
Daily Unique Visitors:
144,955
Monthly Visits:
4,392,137
Pages per Visit:
4.28
Daily Pageviews:
620,663
Avg. visit duration:
03:10
Bounce rate:
45.08%
Global Reach:
0.0029403%
Monthly Visits (SEMrush):
5,599,603
Monthly Unique Visitors (SEMrush):
2,865,868
Monthly Visits (SimilarWeb):
4,263,384
HypeRank:
16,494
SEMrush Rank:
280,824
SimilarWeb Rank:
13,523
*All traffic values are estimates only.

Traffic sources

Direct:
73.20%
Referral:
6.33%
Search:
17.96%
Social:
0.08%
Paid:
2.44%

Desktop vs Mobile

Desktop:
37.44%
Mobile:
62.56%

Total Visits Last 3 Months

4.8M
MAR
4.4M
APR
4.4M
MAY

Visitors by country

Country
Users%
 
Australia 90.27%
 
New Zealand 3.45%
 
Thailand 2.14%
 
United States 1.48%
 
Hong Kong 0.26%

Where do visitors go on kogan.com?

 
Reach%Pageviews%PerUser
kogan.com
98.68%98.76%3.6
help.kogan.com
2.10%0.79%1.4
assets.kogan.com
1.02%0.28%1
OTHER
0%0.17%0

Which sites are competitors to kogan.com?

Websites similar to kogan.com are sites similar on user interests and browsing behavior. Users can discover new websites that are similar to the ones they already enjoy or find useful.
Last update was 408 days ago
     
This can take up to 60 seconds. Please wait...

*HypeStat.com is not promoting or affiliated with kogan.com in any way. Only publicly available statistics data are displayed.

Search Engine Indexes ▼

Search engine indexes are huge databases or collections of net pages that search engines like google like google and yahoo use to retrieve applicable facts while customers carry out searches. These indexes are created through search engines like google and yahoo through crawling and indexing net pages from throughout the internet.
Google Index:
1,380,000
Bing Index:
4,770

  ▼

SEMrush is a complete on line advertising and marketing platform that gives a extensive variety of gear and functions to help companies and entrepreneurs in enhancing their on line visibility and optimizing their virtual advertising and marketing strategies.
SemRushSemRush
Domain:
  kogan.com
Rank:
(Rank based on keywords, cost and organic traffic)
  280,824
Organic Keywords:
(Number of keywords in top 20 Google SERP)
  59,957
Organic Traffic:
(Number of visitors coming from top 20 search results)
  5,333
Organic Cost:
((How much need to spend if get same number of visitors from Google Adwords)
  $1,064.00
Full SEMrush Report >>

Revenue report ▼

Google.com would generate approximately $2.9K per day if the source of income were advertisements, which equates to an estimated monthly revenue of $87.6K and annual gross revenue of approximately $1.1M. Based on these figures, the site's net worth is estimated at around $3.4M.

How much would kogan.com make?

Daily Revenue:
$2,921.54
Monthly Revenue:
$87,646.20
Yearly Revenue:
$1,066,362.10
*All earnings values are estimates only.

Daily earning by country

 
CountryPageviewsEarning
 
Australia 560,261$2,700.46
 
New Zealand 21,397$111.26
 
United States 9,200$44.44
 
Thailand 13,285$2.79
 
Hong Kong 1,613$1.77

Loss of money due to Adblock?

Daily Revenue Loss:
$575.14
Monthly Revenue Loss:
$17,254.15
Yearly Revenue Loss:
$209,925.49
Daily Pageviews Blocked:
119,802
Monthly Pageviews Blocked:
3,594,057
Yearly Pageviews Blocked:
43,727,690

Daily revenue loss by country

 
CountryBlockedLost Money
 
Australia 112,052$540.09
 
New Zealand 5,135$26.70
 
United States 1,656$8.00
 
Hong Kong 161$0.18
 
Thailand 797$0.17

How much is kogan.com worth?

Website Value:
$3.4M

Ad Experience Report ▼

Summary of the ad experience rating of a website for a specific platform.

Mobile summary

Root domain:
kogan.com
Ad filtering:
(Chrome is not filtering ads on your site.)
Off
Status:
(The status of the site that is reviewed for the Better Ads Standards.)
Not reviewed

Desktop summary

Root domain:
kogan.com
Ad filtering:
(Chrome is not filtering ads on your site.)
Off
Status:
(The status of the site that is reviewed for the Better Ads Standards.)
Not reviewed

Abusive Experience Report ▼

Summary of the abusive experience rating of a website.
Root domain:
kogan.com
Enforcement:
(Chrome is not preventing your site from opening new windows or tabs.)
Off
Status:
(The status of the site reviewed for the abusive experiences.)
Not reviewed

Where is kogan.com hosted? ▼

Kogan.com may be hosted in multiple data centers distributed in different locations around the world. This is probably just one of them.
Server IP:
151.101.194.114
ASN:
AS54113 
ISP:
Fastly 
Server Location:
Sydney
New South Wales, NSW
1001
United States, US
 

Other sites hosted on 151.101.194.114

How fast does kogan.com load? ▼

The average loading time of kogan.com is 50 ms. The Desktop speed index is 51 and mobile speed index is 99.
Average Load Time:
50 ms

Page Speed (Google PageSpeed Insights) - Desktop

51
0-49 50-89 90-100 i

Field Data

Over the last 30 days, the field data shows that this page has a speed compared to other pages in the Chrome User Experience Report.We are showing the 90th percentile of FCP and the 95th percentile of FID.

Cumulative Layout Shift (CLS)0 0% of loads for this page have a fast (<0s) Cumulative Layout Shift (CLS) 0% 0% of loads for this page have an average (0s ~ 0s) Cumulative Layout Shift (CLS) 0% 0% of loads for this page have a slow (>0s) Cumulative Layout Shift (CLS) 0%
Time To First Byte (TTFB)0 0% of loads for this page have a fast (<0s) Time To First Byte (TTFB) 0% 0% of loads for this page have an average (0s ~ 0s) Time To First Byte (TTFB) 0% 0% of loads for this page have a slow (>0s) Time To First Byte (TTFB) 0%
First Contentful Paint (FCP)0 0% of loads for this page have a fast (<0s) First Contentful Paint (FCP) 0% 0% of loads for this page have an average (0s ~ 0s) First Contentful Paint (FCP) 0% 0% of loads for this page have a slow (>0s) First Contentful Paint (FCP) 0%
First Input Delay (FID)0 0% of loads for this page have a fast (<0ms) First Input Delay (FID) 0% 0% of loads for this page have an average (0ms ~ 0ms) First Input Delay (FID) 0% 0% of loads for this page have a slow (>0ms) First Input Delay (FID) 0%
Interaction To Next Paint (INP)0 0% of loads for this page have a fast (<0ms) Interaction To Next Paint (INP) 0% 0% of loads for this page have an average (0ms ~ 0ms) Interaction To Next Paint (INP) 0% 0% of loads for this page have a slow (>0ms) Interaction To Next Paint (INP) 0%
Largest Contentful Paint (LCP)0 0% of loads for this page have a fast (<0ms) Largest Contentful Paint (LCP) 0% 0% of loads for this page have an average (0ms ~ 0ms) Largest Contentful Paint (LCP) 0% 0% of loads for this page have a slow (>0ms) Largest Contentful Paint (LCP) 0%

Origin Data

All pages served from this origin have an speed compared to other pages in the Chrome User Experience Report. over the last 30 days.To view suggestions tailored to each page, analyze individual page URLs.

Cumulative Layout Shift (CLS)0 0% of loads for this page have a fast (<0s) Cumulative Layout Shift (CLS) 0% 0% of loads for this page have an average (0s ~ 0s) Cumulative Layout Shift (CLS) 0% 0% of loads for this page have a slow (>0s) Cumulative Layout Shift (CLS) 0%
Time To First Byte (TTFB)0 0% of loads for this page have a fast (<0s) Time To First Byte (TTFB) 0% 0% of loads for this page have an average (0s ~ 0s) Time To First Byte (TTFB) 0% 0% of loads for this page have a slow (>0s) Time To First Byte (TTFB) 0%
First Contentful Paint (FCP)0 0% of loads for this page have a fast (<0s) First Contentful Paint (FCP) 0% 0% of loads for this page have an average (0s ~ 0s) First Contentful Paint (FCP) 0% 0% of loads for this page have a slow (>0s) First Contentful Paint (FCP) 0%
First Input Delay (FID)0 0% of loads for this page have a fast (<0ms) First Input Delay (FID) 0% 0% of loads for this page have an average 0ms ~ 0ms) First Input Delay (FID) 0% 0% of loads for this page have a slow (>0ms) First Input Delay (FID) 0%
Interaction To Next Paint (INP)0 0% of loads for this page have a fast (<0ms) Interaction To Next Paint (INP) 0% 0% of loads for this page have an average (0ms ~ 0ms) Interaction To Next Paint (INP) 0% 0% of loads for this page have a slow (>0ms) Interaction To Next Paint (INP) 0%
Largest Contentful Paint (LCP)0 0% of loads for this page have a fast (<0ms) Largest Contentful Paint (LCP) 0% 0% of loads for this page have an average (0ms ~ 0ms) Largest Contentful Paint (LCP) 0% 0% of loads for this page have a slow (>0ms) Largest Contentful Paint (LCP) 0%

Lab Data


Page Speed (Google PageSpeed Insights) - Mobile

99
0-49 50-89 90-100 i

Field Data

Over the last 30 days, the field data shows that this page has a speed compared to other pages in the Chrome User Experience Report.We are showing the 90th percentile of FCP and the 95th percentile of FID.

Cumulative Layout Shift (CLS)0 0% of loads for this page have a fast (<0s) Cumulative Layout Shift (CLS) 0% 0% of loads for this page have an average (0s ~ 0s) Cumulative Layout Shift (CLS) 0% 0% of loads for this page have a slow (>0s) Cumulative Layout Shift (CLS) 0%
Time To First Byte (TTFB)0 0% of loads for this page have a fast (<0s) Time To First Byte (TTFB) 0% 0% of loads for this page have an average (0s ~ 0s) Time To First Byte (TTFB) 0% 0% of loads for this page have a slow (>0s) Time To First Byte (TTFB) 0%
First Contentful Paint (FCP)0 0% of loads for this page have a fast (<0s) First Contentful Paint (FCP) 0% 0% of loads for this page have an average (0s ~ 0s) First Contentful Paint (FCP) 0% 0% of loads for this page have a slow (>0s) First Contentful Paint (FCP) 0%
First Input Delay (FID)0 0% of loads for this page have a fast (<0ms) First Input Delay (FID) 0% 0% of loads for this page have an average (0ms ~ 0ms) First Input Delay (FID) 0% 0% of loads for this page have a slow (>0ms) First Input Delay (FID) 0%
Interactive To Next Paint (INP)0 0% of loads for this page have a fast (<0s) Interactive To Next Paint (INP) 0% 0% of loads for this page have an average (0s ~ 0s) Interactive To Next Paint (INP) 0% 0% of loads for this page have a slow (>0s) Interactive To Next Paint (INP) 0%
Largest Contentful Paint (LCP)0 0% of loads for this page have a fast (<0s) Largest Contentful Paint (LCP) 0% 0% of loads for this page have an average (0s ~ 0s) Largest Contentful Paint (LCP) 0% 0% of loads for this page have a slow (>0s) Largest Contentful Paint (LCP) 0%

Origin Data

All pages served from this origin have an speed compared to other pages in the Chrome User Experience Report. over the last 30 days.To view suggestions tailored to each page, analyze individual page URLs.

Cumulative Layout Shift (CLS)0 0% of loads for this page have a fast (<0s) Cumulative Layout Shift (CLS) 0% 0% of loads for this page have an average (0s ~ 0s) Cumulative Layout Shift (CLS) 0% 0% of loads for this page have a slow (>0s) Cumulative Layout Shift (CLS) 0%
Time To First Byte (TTFB)0 0% of loads for this page have a fast (<0s) Time To First Byte (TTFB) 0% 0% of loads for this page have an average (0s ~ 0s) Time To First Byte (TTFB) 0% 0% of loads for this page have a slow (>0s) Time To First Byte (TTFB) 0%
First Contentful Paint (FCP)0 0% of loads for this page have a fast (<0s) First Contentful Paint (FCP) 0% 0% of loads for this page have an average (0s ~ 0s) First Contentful Paint (FCP) 0% 0% of loads for this page have a slow (>0s) First Contentful Paint (FCP) 0%
First Input Delay (FID)0 0% of loads for this page have a fast (<0ms) First Input Delay (FID) 0% 0% of loads for this page have an average 0ms ~ 0ms) First Input Delay (FID) 0% 0% of loads for this page have a slow (>0ms) First Input Delay (FID) 0%
Interactive To Next Paint (INP)0 0% of loads for this page have a fast (<0s) Interactive To Next Paint (INP) 0% 0% of loads for this page have an average (0s ~ 0s) Interactive To Next Paint (INP) 0% 0% of loads for this page have a slow (>0s) Interactive To Next Paint (INP) 0%
Largest Contentful Paint (LCP)0 0% of loads for this page have a fast (<0s)Largest Contentful Paint (LCP) 0% 0% of loads for this page have an average (0s ~ 0s)Largest Contentful Paint (LCP) 0% 0% of loads for this page have a slow (>0s)Largest Contentful Paint (LCP) 0%

Lab Data

Does kogan.com use compression? ▼

Website compression is the process of reducing the size of website files, such as HTML, CSS, JavaScript, and image files, to improve website performance and load times. Compressing website files can significantly reduce the amount of data that needs to be transferred from the server to the user's browser, resulting in faster page load times and improved user experience. Files on kogan.com are reduced by -15385%.
kogan.com use gzip compression.
Original size: 579 B
Compressed size: 87.56 KB
File reduced by: 86.99 KB (-15385%)

Google Safe Browsing ▼

Google Safe Browsing is a service provided by Google that helps protect users from visiting websites that may contain malicious or harmful content, such as malware, phishing attempts, or deceptive software.
This site is not currently listed as suspicious

MyWot.com Reputation Ratings

MyWOT (short for "My Web of Trust") is a web-based reputation and rating service that provides users with information about the trustworthiness and safety of websites. kogan.com has 92 Safety Reputations.
Status:
  SAFE
Safety Reputations:
  92
Safety Confidence:
  25

SSL Checker - SSL Certificate Verify ▼

An SSL (Secure Sockets Layer) certificate is a digital certificate that establishes a secure encrypted connection between a web server and a user's web browser. It provides authentication and encryption, ensuring that data transmitted between the server and the browser remains private and protected. kogan.com supports HTTPS.
 kogan.com supports HTTPS
     
Verifying SSL Support. Please wait...
Common Name: www.kogan.com
Organization:
Location:
Issuer: GlobalSign Atlas R3 DV TLS CA 2024 Q1
Valid from: Jan 17 05:19:56 2024 GMT
Valid until: Feb 17 05:19:55 2025 GMT
Authority: CA:FALSE
Keysize: 2048 Bits
Common Name: GlobalSign Atlas R3 DV TLS CA 2024 Q1
Organization: GlobalSign nv-sa
Location: BE
Issuer: GlobalSign
Valid from: Oct 18 04:09:32 2023 GMT
Valid until: Oct 18 00:00:00 2025 GMT
Authority: CA:TRUE
Keysize: 2048 Bits

Verify HTTP/2 Support ▼

HTTP/2 (Hypertext Transfer Protocol version 2) is a major revision of the HTTP protocol, which is the foundation of data communication on the World Wide Web. It was developed as an improvement over the previous HTTP/1.1 version to enhance web performance and efficiency.
 kogan.com supports HTTP/2
     
Verifying HTTP/2.0 Support. Please wait...

Http Header ▼

HTTP headers are extra portions of records despatched among a consumer (which include an internet browser) and a server at some stage in an HTTP request or response. They offer instructions, metadata, or manipulate parameters for the conversation among the consumer and server. 
server: Varnish
retry-after: 0
content-type: 
accept-ranges: bytes
date: Sat, 08 Jun 2024 08:00:32 GMT
via: 1.1 varnish
x-served-by: cache-chi-klot8100121-CHI
x-cache: MISS
x-cache-hits: 0
x-timer: S1717833633.667740,VS0,VE0
location: https://www.kogan.com/
content-length: 0

HTTP/2 403 
content-type: text/html;charset=utf-8
server: DataDome
x-datadome: protected
accept-ch: Sec-CH-UA,Sec-CH-UA-Mobile,Sec-CH-UA-Platform,Sec-CH-UA-Arch,Sec-CH-UA-Full-Version-List,Sec-CH-UA-Model,Sec-CH-Device-Memory
charset: utf-8
pragma: no-cache
x-datadome-cid: AHrlqAAAAAMAFzTzmyScBJgAbLIA6g==
x-dd-b: 2
set-cookie: datadome=Y73L4ZFV56zByIbqavbM0mijGSN35fjyzuSARpyroBLy2tt32iiPhjUYLAPQfnAxYnl3cOzv4UAdSy0R9JyVvqiU3DG9T1~y9hrx7PyiSJXe1x~PCGKgmdJ1fZ8y4uQt; Max-Age=31104000; Domain=.kogan.com; Path=/; Secure; SameSite=Lax
x-datadome-devicecheckpassed: NA
x-datadome-traffic-rule-response: hard_block
x-datadome-ruletype: AI Threats Detection
x-datadome-requestid: d2507d92-c167-c78c-83d1-5f489762007d
accept-ranges: bytes
date: Sat, 08 Jun 2024 08:00:32 GMT
via: 1.1 varnish
x-served-by: cache-chi-kigq8000022-CHI
x-cache: MISS
x-cache-hits: 0
x-timer: S1717833633.685494,VS0,VE11
vary: X-Is-App
set-cookie: ab=c2d3140f-f994-4fb3-b76b-b74d478580f1; max-age=31536000; path=/; secure; httponly
cache-control: no-store
strict-transport-security: max-age=31557600
content-length: 579

DNS Lookup ▼

DNS entries (Domain Name System) are a critical component of the Internet infrastructure. They act as directories that translate human-readable domain names (such as example.com) to machine-readable IP addresses. DNS records are stored on DNS servers and help forward internet traffic efficiently.
Type Ip Target/Txt TTL
A 151.101.194.114 3547
A 151.101.130.114 3547
A 151.101.2.114 3547
A 151.101.66.114 3547
NS dns4.p03.nsone.net 172747
NS dns1.p03.nsone.net 172747
NS dns2.p03.nsone.net 172747
NS dns3.p03.nsone.net 172747

Whois Lookup ▼

Domain WHOIS is a public database that provides information about domain names, including registered owners, contact information, domain registrars, registration and expiration dates, name servers, and other relevant information. Domain registration for this website began on June 7, 1996 and will expire on June 6, 2025 if not renewed. This website is now assigned through the registrar MarkMonitor Inc.. The WHOIS data for this website's domain was last updated on November 26, 2019.
Domain Created:
1996-06-07
Domain Expires:
2025-06-06
Domain Updated:
2019-11-26
Domain Age:
29 years 1 months 15 days
Domain Registrar:
MarkMonitor Inc.
WhoIs:
 

Domain Name: kogan.com
Registry Domain ID: 2161494_DOMAIN_COM-VRSN
Registrar WHOIS Server: whois.markmonitor.com
Registrar URL: http://www.markmonitor.com
Updated Date: 2019-11-26T07:15:36+0000
Creation Date: 1996-06-07T04:00:00+0000
Registrar Registration Expiration Date: 2025-06-06T04:00:00+0000
Registrar: MarkMonitor, Inc.
Registrar IANA ID: 292
Registrar Abuse Contact Email: email
Registrar Abuse Contact Phone: +1.2086851750
Domain Status: clientUpdateProhibited (https://www.icann.org/epp#clientUpdateProhibited)
Domain Status: clientTransferProhibited (https://www.icann.org/epp#clientTransferProhibited)
Domain Status: clientDeleteProhibited (https://www.icann.org/epp#clientDeleteProhibited)
Domain Status: serverUpdateProhibited (https://www.icann.org/epp#serverUpdateProhibited)
Domain Status: serverTransferProhibited (https://www.icann.org/epp#serverTransferProhibited)
Domain Status: serverDeleteProhibited (https://www.icann.org/epp#serverDeleteProhibited)
Registrant Organization: Kogan IT Department
Registrant State/Province: VIC
Registrant Country: AU
Registrant Email: Select Request Email Form at https://domains.markmonitor.com/whois/kogan.com
Admin Organization: Kogan IT Department
Admin State/Province: VIC
Admin Country: AU
Admin Email: Select Request Email Form at https://domains.markmonitor.com/whois/kogan.com
Tech Organization: Kogan IT Department
Tech State/Province: VIC
Tech Country: AU
Tech Email: Select Request Email Form at https://domains.markmonitor.com/whois/kogan.com
Name Server: dns4.p03.nsone.net
Name Server: dns1.p03.nsone.net
Name Server: dns3.p03.nsone.net
Name Server: dns2.p03.nsone.net
DNSSEC: unsigned
URL of the ICANN WHOIS Data Problem Reporting System: http://wdprs.internic.net/
>>> Last update of WHOIS database: 2024-06-08T08:01:25+0000