booking.com Booking.com

   
Booking.com | Official site | The best hotels, flights, car rentals & accommodations

Domain Summary

What is the traffic rank for Booking.com?

• Booking.com ranks #34 globally on HypeStat.

What percent of global Internet users visit Booking.com?

0.3745156% of global Internet users visit Booking.com

How many people visit Booking.com each day?

• Booking.com receives approximately 18.5M visitors and 159,930,043 page impressions per day.

Which countries does Booking.com receive most of its visitors from?

• Booking.com is mostly visited by people located in United States,United Kingdom,Germany.

How much Booking.com can earn?

• Booking.com should earn about $549,582.73/day from advertising revenue.

What is Booking.com estimated value?

• Estimated value of Booking.com is $671,464,660.68.

What IP addresses does Booking.com resolve to?

• Booking.com resolves to the IP addresses 99.84.203.3.

Where are Booking.com servers located in?

• Booking.com has servers located in Amsterdam, North Holland, 1094, United States.

booking.com Profile

Title: Booking.com | Official site | The best hotels, flights, car rentals & accommodations
Description:Explore the world with Booking.com. Big savings on homes, hotels, flights, car rentals, taxis, and attractions – build your perfect trip on any budget.
Tags:
Category:Travel and Tourism / Accommodation and Hotels
About: Booking.com is an online travel agency and travel fare aggregator website. It offers reservations of hotels, rental cars, flights, and other tourism-related services that are provided by its suppliers. This includes online hotel reservations, car rentals, and vacation packages. The website also provides a range of user-generated reviews, photos, and opinions that can help users to find the best deal for them. Edit Site Info

What technologies does booking.com use?

These are the technologies used at booking.com. booking.com has a total of 10 technologies installed in 11 different categories.

booking.com Traffic Analysis

Booking.com is ranked #34 in the world. This website is viewed by an estimated 18.5M visitors daily, generating a total of 159.9M pageviews. This equates to about 559.4M monthly visitors. Booking.com traffic has increased by 22.13% compared to last month.
Daily Visitors18.5M
11.55%
Monthly Visits559.4M
22.13%
Pages per Visit8.66
6.25%
Visit duration08:50
5.49%
Bounce Rate32.89%
2.75%
Is this your site?Verify your site's metrics.
Daily Unique Visitors:
18,463,341
Monthly Visits:
559,439,232
Pages per Visit:
8.66
Daily Pageviews:
159,930,043
Avg. visit duration:
08:50
Bounce rate:
32.89%
Global Reach:
0.3745156%
Monthly Visits (SEMrush):
574,207,234
Monthly Unique Visitors (SEMrush):
214,940,722
Monthly Visits (SimilarWeb):
565,204,316
HypeRank:
34
SEMrush Rank:
108
SimilarWeb Rank:
41
*All traffic values are estimates only.

Traffic sources

Direct:
59.37%
Referral:
18.58%
Search:
15.95%
Social:
1.06%
Paid:
5.04%

Desktop vs Mobile

Desktop:
38.52%
Mobile:
61.48%

Total Visits Last 3 Months

464M
NOV
458.1M
DEC
559.4M
JAN

Visitors by country

Country
Users%
 
United States 10.06%
 
United Kingdom 7.89%
 
Germany 7.38%
 
France 5.61%
 
Italy 5.59%

Where do visitors go on booking.com?

 
Reach%Pageviews%PerUser
booking.com
80.36%74.93%5.07
secure.booking.com
18.72%7.54%2.19
account.booking.com
15.55%4.78%1.67
sp.booking.com
11.73%3.45%1.60
admin.booking.com
6.25%5.18%4.50
Last update was 64 days ago
     
This can take up to 60 seconds. Please wait...

*HypeStat.com is not promoting or affiliated with booking.com in any way. Only publicly available statistics data are displayed.

Search Engine Indexes

Search engine indexes are huge databases or collections of net pages that search engines like google like google and yahoo use to retrieve applicable facts while customers carry out searches. These indexes are created through search engines like google and yahoo through crawling and indexing net pages from throughout the internet.
Google Index:
48,900,000
Bing Index:
410,000
Baidu Index:
14,500,000

Moz Data

Domain Authority (DA) is a metric developed by Moz. DA is a score that predicts the ranking potential of a website on search engine result pages (SERPs). Moz calculates Domain Authority on a logarithmic scale from 1 to 100, with higher scores indicating a greater likelihood of ranking well in search results. Moz Domain Authority of booking.com is 94.
Domain Authority:
  94
Page Authority:
  75
MozRank:
  8

 

SEMrush is a complete on line advertising and marketing platform that gives a extensive variety of gear and functions to help companies and entrepreneurs in enhancing their on line visibility and optimizing their virtual advertising and marketing strategies.
SemRushSemRush
Domain:
  booking.com
Rank:
(Rank based on keywords, cost and organic traffic)
  108
Organic Keywords:
(Number of keywords in top 20 Google SERP)
  7,329,424
Organic Traffic:
(Number of visitors coming from top 20 search results)
  23,671,250
Organic Cost:
((How much need to spend if get same number of visitors from Google Adwords)
  $33,330,538.00

Revenue report

Google.com would generate approximately $549.6K per day if the source of income were advertisements, which equates to an estimated monthly revenue of $16.5M and annual gross revenue of approximately $200.6M. Based on these figures, the site's net worth is estimated at around $671.5M.

How much would booking.com make?

Daily Revenue:
$549,582.73
Monthly Revenue:
$16,487,481.90
Yearly Revenue:
$200,597,696.45
*All earnings values are estimates only.

Daily earning by country

 
CountryPageviewsEarning
 
United States 16,093,879$77,733.44
 
United Kingdom 12,613,127$33,803.18
 
Germany 11,807,765$16,530.87
 
France 8,969,163$5,202.11
 
Italy 8,934,113$2,144.19

Loss of money due to Adblock?

Daily Revenue Loss:
$25,131.22
Monthly Revenue Loss:
$753,936.74
Yearly Revenue Loss:
$9,172,897.06
Daily Pageviews Blocked:
10,844,658
Monthly Pageviews Blocked:
325,339,734
Yearly Pageviews Blocked:
3,958,300,097

Daily revenue loss by country

 
CountryBlockedLost Money
 
United States 2,896,898$13,992.02
 
United Kingdom 2,018,100$5,408.51
 
Germany 3,424,252$4,793.95
 
France 986,608$572.23
 
Italy 1,518,799$364.51

How much is booking.com worth?

Website Value:
$671.5M

Ad Experience Report

Summary of the ad experience rating of a website for a specific platform.

Mobile summary

Root domain:
booking.com
Last Change Time:
(The last time that the site changed status.)
2021-12-17 06:37:44
Ad filtering:
(Chrome is not filtering ads on your site.)
Off
Status:
(The status of the site that is reviewed for the Better Ads Standards.)
Passing

Desktop summary

Root domain:
booking.com
Last Change Time:
(The last time that the site changed status.)
2021-12-17 06:37:44
Ad filtering:
(Chrome is not filtering ads on your site.)
Off
Status:
(The status of the site that is reviewed for the Better Ads Standards.)
Passing

Abusive Experience Report

Summary of the abusive experience rating of a website.
Root domain:
booking.com
Last Change Time:
(The last time that the site changed status.)
2021-12-17 06:37:44
Enforcement:
(Chrome is not preventing your site from opening new windows or tabs.)
Off
Status:
(The status of the site reviewed for the abusive experiences.)
Passing

Where is booking.com hosted?

Booking.com may be hosted in multiple data centers distributed in different locations around the world. This is probably just one of them.
Server IP:
99.84.203.3
ASN:
AS16509 
ISP:
Amazon.com, Inc. 
Server Location:
Amsterdam
North Holland, NH
1094
United States, US
 

Other sites hosted on 99.84.203.3

How fast does booking.com load?

The average loading time of booking.com is 2005 ms. The Desktop speed index is 46 and mobile speed index is 52.
Average Load Time:
2005 ms

Page Speed (Google PageSpeed Insights) - Desktop

46
0-49 50-89 90-100 i

Field Data

Over the last 30 days, the field data shows that this page has a speed compared to other pages in the Chrome User Experience Report.We are showing the 90th percentile of FCP and the 95th percentile of FID.

First Contentful Paint (FCP)0 0% of loads for this page have a fast (<0s) First Contentful Paint (FCP) 0% 0% of loads for this page have an average (0s ~ 0s) First Contentful Paint (FCP) 0% 0% of loads for this page have a slow (>0s) First Contentful Paint (FCP) 0%
First Input Delay (FID)0 0% of loads for this page have a fast (<0ms) First Input Delay (FID) 0% 0% of loads for this page have an average (0ms ~ 0ms) First Input Delay (FID) 0% 0% of loads for this page have a slow (>0ms) First Input Delay (FID) 0%

Origin Data

All pages served from this origin have an speed compared to other pages in the Chrome User Experience Report. over the last 30 days.To view suggestions tailored to each page, analyze individual page URLs.

First Contentful Paint (FCP)0 0% of loads for this page have a fast (<0s) First Contentful Paint (FCP) 0% 0% of loads for this page have an average (0s ~ 0s) First Contentful Paint (FCP) 0% 0% of loads for this page have a slow (>0s) First Contentful Paint (FCP) 0%
First Input Delay (FID)0 0% of loads for this page have a fast (<0ms) First Input Delay (FID) 0% 0% of loads for this page have an average 0ms ~ 0ms) First Input Delay (FID) 0% 0% of loads for this page have a slow (>0ms) First Input Delay (FID) 0%

Lab Data


Page Speed (Google PageSpeed Insights) - Mobile

52
0-49 50-89 90-100 i

Field Data

Over the last 30 days, the field data shows that this page has a speed compared to other pages in the Chrome User Experience Report.We are showing the 90th percentile of FCP and the 95th percentile of FID.

First Contentful Paint (FCP)0 0% of loads for this page have a fast (<0s) First Contentful Paint (FCP) 0% 0% of loads for this page have an average (0s ~ 0s) First Contentful Paint (FCP) 0% 0% of loads for this page have a slow (>0s) First Contentful Paint (FCP) 0%
First Input Delay (FID)0 0% of loads for this page have a fast (<0ms) First Input Delay (FID) 0% 0% of loads for this page have an average (0ms ~ 0ms) First Input Delay (FID) 0% 0% of loads for this page have a slow (>0ms) First Input Delay (FID) 0%

Origin Data

All pages served from this origin have an speed compared to other pages in the Chrome User Experience Report. over the last 30 days.To view suggestions tailored to each page, analyze individual page URLs.

First Contentful Paint (FCP)0 0% of loads for this page have a fast (<0s) First Contentful Paint (FCP) 0% 0% of loads for this page have an average (0s ~ 0s) First Contentful Paint (FCP) 0% 0% of loads for this page have a slow (>0s) First Contentful Paint (FCP) 0%
First Input Delay (FID)0 0% of loads for this page have a fast (<0ms) First Input Delay (FID) 0% 0% of loads for this page have an average 0ms ~ 0ms) First Input Delay (FID) 0% 0% of loads for this page have a slow (>0ms) First Input Delay (FID) 0%

Lab Data

Does booking.com use compression?

Website compression is the process of reducing the size of website files, such as HTML, CSS, JavaScript, and image files, to improve website performance and load times. Compressing website files can significantly reduce the amount of data that needs to be transferred from the server to the user's browser, resulting in faster page load times and improved user experience. Files on booking.com are reduced by 73%.
booking.com use br compression.
Original size: 496.35 KB
Compressed size: 129.24 KB
File reduced by: 367.11 KB (73%)

Google Safe Browsing

Google Safe Browsing is a service provided by Google that helps protect users from visiting websites that may contain malicious or harmful content, such as malware, phishing attempts, or deceptive software.
This site is not currently listed as suspicious

MyWot.com Reputation Ratings

MyWOT (short for "My Web of Trust") is a web-based reputation and rating service that provides users with information about the trustworthiness and safety of websites. booking.com has 91 Safety Reputations.
Status:
  SAFE
Safety Reputations:
  91
Safety Confidence:
  59
Child Safety Reputations:
  91
Child Safety Confidence:
  56

SSL Checker - SSL Certificate Verify

An SSL (Secure Sockets Layer) certificate is a digital certificate that establishes a secure encrypted connection between a web server and a user's web browser. It provides authentication and encryption, ensuring that data transmitted between the server and the browser remains private and protected. booking.com supports HTTPS.
 booking.com supports HTTPS
     
Verifying SSL Support. Please wait...
Common Name: *.booking.com
Organization: Booking.com BV
Location: Amsterdam, NL
Issuer: DigiCert Global G2 TLS RSA SHA256 2020 CA1
Valid from: Jun 12 00:00:00 2023 GMT
Valid until: May 18 23:59:59 2024 GMT
Authority: CA:FALSE
Keysize: 2048 Bits
Common Name: DigiCert Global G2 TLS RSA SHA256 2020 CA1
Organization: DigiCert Inc
Location: US
Issuer: DigiCert Global Root G2
Valid from: Mar 30 00:00:00 2021 GMT
Valid until: Mar 29 23:59:59 2031 GMT
Authority: CA:TRUE
Keysize: 2048 Bits

Verify HTTP/2 Support

HTTP/2 (Hypertext Transfer Protocol version 2) is a major revision of the HTTP protocol, which is the foundation of data communication on the World Wide Web. It was developed as an improvement over the previous HTTP/1.1 version to enhance web performance and efficiency.
 booking.com supports HTTP/2
     
Verifying HTTP/2.0 Support. Please wait...

Site Categories

Website categories are used to classify websites based on their content or purpose. These categories provide a way to organize and filter websites, allowing users to find relevant information or ensure compliance with specific regulations or policies.
Lodging/Consolidators
Hébergement/Hôtels
Hotels/Buchungssysteme
Regionale/Turismo
宿泊施設/予約システム
Du lịch/Nhà nghi - Khách sạn

Http Header

HTTP headers are extra portions of records despatched among a consumer (which include an internet browser) and a server at some stage in an HTTP request or response. They offer instructions, metadata, or manipulate parameters for the conversation among the consumer and server.
location: https://www.booking.com/
server: nginx
date: Wed, 14 Feb 2024 16:29:43 GMT
nel: {"max_age":604800,"report_to":"default"}
report-to: {"group":"default","endpoints":[{"url":"https://nellie.booking.com/report"}],"max_age":604800}
strict-transport-security: max-age=86400; includeSubDomains
content-security-policy-report-only: frame-ancestors 'none'; report-uri https://nellie.booking.com/csp-report-uri?type=report&tag=112&pid=021e73fb56760131&e=UmFuZG9tSVYkc2RlIyh9YdPFJGDFjZSqK4Z-4dNTMVunOXB9FmO_pep65iPg8ax9ku2UqsknQDc
x-terms-of-service: https://www.booking.com/content/terms.html
x-xss-protection: 1; mode=block
x-cache: Miss from cloudfront
via: 1.1 fc69a025b8d31536c9f86f29f3d9a032.cloudfront.net (CloudFront)
x-amz-cf-pop: LAX3-C3
x-amz-cf-id: gRTnKp2871y55w6iNIZSspQPcP9Umjju0VBH9zMo21fP7DjIDXujYQ==

HTTP/2 200 
content-type: text/html; charset=UTF-8
content-length: 132343
server: nginx
date: Wed, 14 Feb 2024 16:29:44 GMT
cache-control: private
vary: Accept-Encoding, User-Agent
content-encoding: br
nel: {"report_to":"default","max_age":604800}
report-to: {"group":"default","max_age":604800,"endpoints":[{"url":"https://nellie.booking.com/report"}]}
set-cookie: _implmdnbl=2__1__0; path=/; expires=Fri, 15-Feb-2019 16:29:43 GMT; HttpOnly
set-cookie: px_init=0; domain=booking.com; expires=Sun, 29-May-2078 08:59:26 GMT; SameSite=Strict; secure; HttpOnly
set-cookie: bkng=11UmFuZG9tSVYkc2RlIyh9Yaa29%2F3xUOLbXpFeYC4TUhDpugK287893N%2BGEXpoInMppJXvYmpMDgWcoeVovmmIGPGPeUMay%2FXzbJ3niLfmnCuA2Cn7nEfyhKlaZduFzV2%2BJCp2LwVzizKf5PJjEIuSFBWRpHrJMFRiC%2BYWzYWXFJ07c%2FQFNPgqs8Z0xpjhdM%2BZ; domain=.booking.com; path=/; expires=Mon, 12-Feb-2029 16:29:44 GMT; Secure; HTTPOnly; SameSite=None
strict-transport-security: max-age=86400; includeSubDomains
x-content-type-options: nosniff
x-recruiting: Like HTTP headers? Come write ours: https://careers.booking.com
content-security-policy-report-only: base-uri 'none'; object-src 'none'; report-uri https://nellie.booking.com/csp-report-uri?type=report&tag=146&pid=f1ec73fb110101d8&e=UmFuZG9tSVYkc2RlIyh9YYYdGuViorKPv2V0MobfGswgylSZzHfQDHm-tdCicwwz; script-src 'self' 'nonce-6M1AQz0WhJsFwv3' 'report-sample' 'unsafe-eval' 'unsafe-inline' https: 'sha256-47mKTaMaEn1L3m5DAz9muidMqw636xxw7EFAK/YnPdg=' 'sha256-iry7oJKoKJ+9HSjmU3E1TlRlpSesJWZ1vapuUz2MP38='
x-terms-of-service: https://www.booking.com/content/terms.html
x-xss-protection: 1; mode=block
set-cookie: bkng_sso_auth=CAIQsOnuTRpmA9AJLXh1W9d4Vu53vC7MVf824B7grxJB5aAIpd8vdjC195EDUypsPLfbwukI2Ao7HtzM1zt91rlHG506/KU7TK2Z8EQqaSQsEYnLEPZK/zxg8pbJsrKxIODeEDgblIsg2jVct3Un; Domain=.booking.com; Path=/; Expires=Fri, 13 Feb 2026 16:29:43 GMT; HttpOnly; Secure; SameSite=Lax
set-cookie: pcm_consent=analytical%3Dtrue%26countryCode%3DUS%26consentId%3D4df60456-fd59-42a5-b492-ae0edc652761%26consentedAt%3D2024-02-14T16%3A29%3A43.541Z%26expiresAt%3D2024-08-12T16%3A29%3A43.541Z%26implicit%3Dtrue%26marketing%3Dtrue%26regulation%3Dnone%26legacyRegulation%3Dnone; Domain=.booking.com; Path=/; Expires=Thu, 13 Feb 2025 16:29:43 GMT; HttpOnly; Secure; SameSite=Lax
x-cache: Miss from cloudfront
via: 1.1 de1a76a9cfceb99637fcf59c540ddbde.cloudfront.net (CloudFront)
x-amz-cf-pop: LAX3-C3
x-amz-cf-id: naXVUur2E2j6ALWSlx46PlIop7iRSPNQosfuQwYgmIjmn1hioz8WeA==

DNS Lookup

DNS entries (Domain Name System) are a critical component of the Internet infrastructure. They act as directories that translate human-readable domain names (such as example.com) to machine-readable IP addresses. DNS records are stored on DNS servers and help forward internet traffic efficiently.
Type Ip Target/Txt TTL
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SOA 900
Mname ns-1288.awsdns-33.org
Rname awsdns-hostmaster.amazon.com
Serial Number 1
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Retry 900
Expire 1209600
Minimum TTL 86400
A 99.84.203.3 22
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A 99.84.203.69 22
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NS ns-716.awsdns-25.net 300
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Whois Lookup

Domain WHOIS is a public database that provides information about domain names, including registered owners, contact information, domain registrars, registration and expiration dates, name servers, and other relevant information. Domain registration for this website began on April 17, 1998 and will expire on April 16, 2025 if not renewed. This website is now assigned through the registrar MarkMonitor Inc.. The WHOIS data for this website's domain was last updated on September 25, 2023.
Domain Created:
1998-04-17
Domain Expires:
2025-04-16
Domain Updated:
2023-09-25
Domain Age:
26 years 2 days
Domain Registrar:
MarkMonitor Inc.
Domain Owner:
Booking.com B.V.
WhoIs:
 

Domain Name: booking.com
Registry Domain ID: 4913307_DOMAIN_COM-VRSN
Registrar WHOIS Server: whois.markmonitor.com
Registrar URL: http://www.markmonitor.com
Updated Date: 2023-09-25T09:49:49+0000
Creation Date: 1998-04-17T04:00:00+0000
Registrar Registration Expiration Date: 2025-04-16T00:00:00+0000
Registrar: MarkMonitor, Inc.
Registrar IANA ID: 292
Registrar Abuse Contact Email: email
Registrar Abuse Contact Phone: +1.2086851750
Domain Status: clientUpdateProhibited (https://www.icann.org/epp#clientUpdateProhibited)
Domain Status: clientTransferProhibited (https://www.icann.org/epp#clientTransferProhibited)
Domain Status: clientDeleteProhibited (https://www.icann.org/epp#clientDeleteProhibited)
Domain Status: serverUpdateProhibited (https://www.icann.org/epp#serverUpdateProhibited)
Domain Status: serverTransferProhibited (https://www.icann.org/epp#serverTransferProhibited)
Domain Status: serverDeleteProhibited (https://www.icann.org/epp#serverDeleteProhibited)
Registrant Organization: Booking.com B.V.
Registrant State/Province: 
Registrant Country: NL
Registrant Email: Select Request Email Form at https://domains.markmonitor.com/whois/booking.com
Admin Organization: Booking.com B.V.
Admin State/Province: 
Admin Country: NL
Admin Email: Select Request Email Form at https://domains.markmonitor.com/whois/booking.com
Tech Organization: Booking.com B.V.
Tech State/Province: 
Tech Country: NL
Tech Email: Select Request Email Form at https://domains.markmonitor.com/whois/booking.com
Name Server: ns-1288.awsdns-33.org
Name Server: ns-716.awsdns-25.net
Name Server: ns-508.awsdns-63.com
Name Server: ns-1959.awsdns-52.co.uk
DNSSEC: unsigned
URL of the ICANN WHOIS Data Problem Reporting System: http://wdprs.internic.net/
>>> Last update of WHOIS database: 2024-02-14T16:23:33+0000